Services

GEO and SEO strategy that <span class="is-softi-hero">monitors the market</span>

<span class="text-size-medium">SEO & GEO that’s rank-ready, reader-friendly, and responsive to algorithm chaos. We audit, adapt, and architect your content to win visibility across classic search and generative engines.</span>

what we do

SEO and GEO strategy services that <span class="is-softi">beat bots and build brands</span

Whether it’s ranking in traditional search engines or showing up in AI-generated responses, we help brands get clicks and conversions where it matters, when it matters, and with something worth saying. This is search visibility structured to signal, optimized to convert, and smart enough to keep pace with how content evolves.

Here’s what you can expect from our search engine optimization (SEO) and generative engine optimization (GEO) services.

Keyword strategy

We don’t chase keywords. We court them. Our approach combines zero-volume goldmines with high-intent long-tails tailored to your audience, your goals, and the shifting sands of AI search engines.

Content audit

Old content doesn’t die, it draaaags. We run smart, structured audits to uncover hidden gems, flag underperformers, and identify SEO and GEO upgrades that can lift traffic.

Content pillars and topic clusters

We create content pillars and clusters around commercial intent, industry nuance, and search behavior to help you create content your audience actually wants to read.

Content briefs

AI-friendly, user-first, and writer-loved. Our briefs combine structure and storytelling, focused on search intent, semantic signals, and clear creative direction so the final draft hits the the rankings running.

Metadata suggestions

We write meta titles and meta descriptions that align with search intent and get you content ranking in both traditional and AI-powered search results.

Distribution plan

Don’t hit publish and pray. We build tailored distribution roadmaps to put your SEO- and GEO-optimized content in the right places–from blogs and backlinks to Reddit threads and Quora answers.

Elena Luchita

Head of Content @ Maze

“dslx always goes the extra mile to make sure we create valuable content for our audience, whether by interviewing experts, keeping SEO requirements in mind, or understanding and writing in our brand voice. I highly recommend working with dslx on any of your content needs–you'll be in good hands!"

Cary Hastings

ex-Head Of Content Marketing

“dslx helped Bonsai rewrite over 100 product pages. The content they created for us was SEO optimized, included unique graphics, and was a huge uplift in copy quality compared to the pages we currently had. I was able to trust the team to deliver quantity and quality week-on-week."

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Make your brand impossible to ignore

<span class="text-size-medium">We can help you get seen, clicked, and remembered.</span>

Get in touch

Why us

Smart SEO content marketing strategies <span class="is-softi">for a generative world</span>

1

SEO with soul and structure

We blend human-first storytelling with technical SEO that sings in both legacy and AI-first search. As engines like Google roll out AI search features (like AI Overviews or AIO), ranking means more than just keywords—it’s about relevance, clarity, and conversational value. We optimize your content for the way people and machines think now.

2

Always on, always adapting

SEO doesn’t sleep. Neither do we. We stay on top of every Google core update, every AI overview tweak, every shift in how users search. And we make sure your strategy evolves right along with it.

3

Clean comms, clear deliverables

No vague promises or jargon-packed PDFs. We give you real strategies, real timelines, and real results.

4

More than consultants—collaborators

We work as an extension of your team, not outside of it. Slack us, brief us, brainstorm with us. We’re creative partners who get cozy with your brand to pinpoint the best strategy for SEO and GEO growth.

5

Built to rank, written to resonate

We bring together SEO strategists, researchers, writers, and industry nerds to craft content that ranks and resonates. Whatever it is, we’re in the know.

faqs

SEO & GEO strategy <span class="is-softi">FAQs</span>

<span class="text-size-medium">Here are some questions that often pop up for new customers.</span>

How do GEO services work with SEO?

GEO, or generative engine optimization, is like SEO for AI search: it helps your content appear in AI-generated search results. We structure content so it plays nice with LLMs, shows up in AI-generated answers, and ranks in traditional SERPs. all while we focus on clarity or creativity.

Can you help with optimizing content for AI tools like ChatGPT or Google’s AI Overviews?

Absolutely. From formatting to phrasing, we tailor your content briefs to LLMs and AI search engines.

Can you write SEO content, too?

Yes! We craft hyper-relevant, audience-first content that’s optimized for both SEO and GEO.

Our in-house team of expert writers blends sharp strategy with standout storytelling to create content that ranks and converts.