You know the feeling.
The deadline’s looming. The cursor blinks back at you from a blank page. You’ve got content to create—maybe a blog post, maybe a social ad, maybe that newsletter you’ve been putting off—but your brain’s already juggling 10 other tasks and it’s officially too late in the day for coffee (it exists, apparently).
Whether you’re running a small business, managing content for clients, or handling your own marketing in-house, creating high-quality content takes time, strategy, and let’s face it—a little help.
If you don’t have a spectacular content agency at hand (👋) that’s where AI tools can come in.
The right ones can help you generate ideas, speed up production, and stay consistent across channels without sacrificing quality or control.
Let’s break down 10 of the best AI content creation tools available right now, their pricing packages, and how to use them to your advantage.
1. Outranking.io: Best for SEO-driven blog content and workflow management
Outranking is an AI-powered SEO content creation tool built for teams and individuals looking to optimize long-form content with precision. You input your title, keywords, and intent, and Outranking creates keyword clusters, title suggestions, content outlines, and competitive comparisons based on top-ranking pages. It also includes a Trello-like content workflow manager to keep everything on track.
Pros
✅ Generates outlines from SERP leaders
✅ Integrated content workflow
✅ Great for content audits
Cons
❌ Requires credits for many features
❌ Not ideal for short-form content
❌ UI can be overwhelming
Outranking is ideal for marketers ready to refine their SEO strategy without cutting corners. Probably not the best fit if you had to Google what a SERP is (100% zero shame,we all have our specialties—just a user-guide warning).
This AI tool helps generate ideas, improve your brand voice consistency, and create content that meets search engine demands. But remember, an AI model doesn’t know your audience like you do. It needs direction—that’s where market research, storytelling for brand building, and a solid content strategy come into play.
Pricing
- Starter: $19.00 per month
- SEO Writer: $79.00 per month
- SEO Wizard: $150.00 per month
- Custom quote
2. Rytr: Best for short-form content and idea generation
Rytr is a lightweight AI writing assistant that helps with emails, ad copy, social media posts, and even short LinkedIn blurbs. It offers 40+ use cases, 30+ language options, and basic tone adjustments to quickly generate bite-sized content. You can also use it for simple outlines or idea generation.
Pros
✅ Great brainstorm buddy
✅ Easy to use
✅ Affordable
Cons
❌ Lacks depth for long-form content
❌ Predictable AI-generated text
❌ No tone customization with free plan
Rytr shines when you need a quick burst of content ideas or snappy social media posts. However, if you're looking for full-on LinkedIn brand management or content that sounds unmistakably like you, it falls short. Rytr focuses on speed and surface-level outputs, not deep brand voice development or strategic consistency.
Pricing
- Free
- Unlimited: $9.00 per month
- Premium: $29.00 per month
3. Jasper: Best for teams needing structured content creation workflows
Jasper is an AI-powered content platform that helps teams create, manage, and scale written content with built-in workflows and brand voice controls. It’s like the well-organized content manager in your marketing department—without the small talk and with the structure. It helps generate blog posts, emails, social media content, and more. With team collaboration features and custom workflows, it’s built for scaling.
Pros
✅ SEO and content briefs
✅ Brand voice features
✅ Team-ready tools
Cons
❌ Needs input for nuance
❌ Pricey for individuals
❌ Steep learning curve
Jasper is powerful, but it's not magic. You still need someone who understands your tone, audience, and industry. To boost domain authority, you’ll need to take a comprehensive, long-term approach—regularly auditing your backlink profile, optimizing your content, strengthening technical SEO, and expanding your digital footprint.
Pricing
- Creator: $49.00
- Pro: $69.00
- Business: Custom quote
4. ChatGPT: Best for versatile, long-and short-form content generation
More than your parents’ handheld therapist and the university student’s homework assistant, ChatGPT is also one of the top-used AI tools for content creation. Scripting a podcast? Summarizing research? Or how about product reviews? ChatGPT’s got you.
Pros
✅ Supports plugins and integrations
✅ User-friendly
✅ Affordable
Cons
❌ Doesn’t remember your brand, tone or objectives without paid plan or remaining within specific chat
❌ Requires clear prompts for best results
❌ Needs human review for accuracy
ChatGPT is one of the most user-friendly and frequently used AI tools out there. According to The Economic Times it’s the fifth most visited website globally. That high-ranking speaks to its usability.
Our synopsis? Better for written content than images, best when fact-checked, and a very handy brainstorming buddy for getting content started.
Pricing
- Free
- Plus: $20.00 per month
- Team: $25.00 per user per month
- Enterprise: Custom quote
5. Midjourney: Best for high-quality AI-generated images
Midjourney is a generative image tool people can access via Discord. By inputting a descriptive prompt, you can create high-quality visuals—great for thumbnails, conceptual visuals and ad campaigns. Depending on the plan, you can either create in a space that is shared with other users, or private.
Pros
✅ Creates stunning images
✅ Quality co-creator
✅ Fast turnaround
Cons
❌ Not ideal for large commercial use without license upgrade
❌ No privacy without Pro or Mega plan
❌ UI can feel disorganized
For the creatively inclined, Midjourney deserves a user warning—it’s so fun and satisfying you can lose hours creating images. It’s great for mood boards, brainstorming, and in-house production.
Just be careful of a few details: if you upscale an image that another user created on the shared creative dashboard, that image belongs to the original creator and you do not have the rights to use it for publicity without their approval. Also, you need a Pro or Mega Plan to use images commercially if you are part of a business grossing more than $1,000,000 USD a year.
Midjourney uses Graphics Processing Units (GPUs) to create from the prompts you give it. That means two things:
1) Creative direction and skilled prompting is necessary for achieving quality results
2) Your turnaround rate will depend on the three different GPU speeds to choose from: Fast, Relax, and Turbo.
Pricing
- Basic: $10.00 per month
- Standard: $30.00 per month
- Pro: $60.00 per month
- Mega: $120.00
6. Copy.ai: Best for versatile content creation across different platforms
Built on OpenAI models, Copy.ai offers a buffet of content creation templates like landing pages, blog post intros, and social media captions. You just choose your content type, goal, and Copy.ai does the rest. Need things a little more organized? It offers workflows to automate different content strategy tasks such as sales outreach sequences, product descriptions, and competitor analysis.
Pros
✅ Loads of templates
✅ Wide content range
✅ Built-in workflows
Cons
❌ Can feel generic without editing
❌ May produce repetitive outputs
❌ Needs strong prompts
Copy.ai is a good fit for marketers or content creators who want to generate lots of ideas fast. You can use drag and drop automation, set up workflows without code, and format content automatically. But if you want your content to really soar, check out these content writing tips to level up what you’re putting out there.
Pricing
- Free
- Starter: $49.00
- Advanced: $249.00
- Enterprise: Custom quote
7. Taplio: Best for LinkedIn content strategy
Taplio is your AI-powered assistant for all things LinkedIn. From post scheduling and analytics to content repurposing and "viral post" inspiration, it's packed with features to grow your professional presence. Need personalization? You got it. Taplio will show you some of the best-performing LI posts based on your filters.
Pros
✅ Supports LinkedIn engagement
✅ Suggests viral content ideas
✅ Great analytics and insights
Cons
❌ Not ideal for platforms outside of LinkedIn
❌ Can trigger LinkedIn suspensions
❌ Repurposing in higher tiers only
Taplio feels like having a mini content strategist in your browser. Its ability to repurpose content into social posts is gamebrand-changing. Just be cautious: LinkedIn isn’t exactly thrilled about third-party integrations.
To steer the course with even stronger navigation, check out our LinkedIn personal branding course in the dslx academy—our in-house writer’s workshop where creative professionals can upskill online and on their own time. Or, see if outsourcing LinkedIn account management is your choice.
Pricing
- Starter: $39.00
- Standard: $65.00
- Pro: $199.00
8. Synthesia: Best for AI video creation with avatars (not the blue ones from the movie)
Synthesia lets you turn text into professional-looking videos using AI avatars. Just write your script, pick an avatar and language, and the platform handles the production. Ideal for creating training materials, onboarding videos, and brand explainers.
Pros
✅ Great for internal communications
✅ Supports multiple languages
✅ Easy video production
Cons
❌ Less customization than traditional video editing
❌ Can feel generic without editing
❌ Avatars can be robotic
Synthesia cuts production time to shreds and gets explainers out there fast. It creates fuss-free videos that translate easily but may lack creativity if that’s your goal. Overall, it’s good pick for a quick fix but not a replacement for full-service video production.
Pricing
- Free
- Starter: $22.00
- Creator: $67.00
- Enterprise: Custom quote
9. Tweethunter.io: Best for Twitter and X power users
Brought to you by the same team behind Taplio, Tweethunter.io is an AI-powered platform that also works as a Chrome extension. It not only helps you plan, schedule, and auto-thread your tweets but can also schedule the same post to be published on LinkedIn at the same time. Tweethunter.io is scalable across social media channels, efficient, and builds online presence.
Pros
✅ Auto-threading for long tweets
✅ Cross-posting with LinkedIn
✅ Analytics and scheduling
Cons
❌ Not for long-form content or visuals
❌ Limited trial options
❌ High price point
Tweethunter is perfect for social media managers juggling multiple platforms, especially when using all your channels matters. But if you're on a tight budget, it may not be sustainable.
Pricing
- Discover: $29.00 per month
- Grow: $49.00 per month
- Enterprise: $200.00 per month
10. Perplexity.ai: Best for content research rabbit holes
Think of Perplexity as the AI version of a diligent research assistant. It doesn't write your content, but it will help you build your content strategy by citing sources, summarizing articles, and comparing viewpoints. Your Google Docs just got a fact-checking sidekick.
Pros
✅ Access to data insights
✅ Fast and factual
✅ Cites sources
Cons
❌ Not ideal for written content
❌ Expensive for casual users
❌ Tone can feel robotic
If you’re a fan of research, this is your AI tool. Perplexity makes complex information simple. See where it’s sourcing information from, get insights into its research process, and get specific info on niches. It’s great for research, weak for quality content writing.
Pricing
- Free
- Pro: $20.00 per month
- Enterprise Pro: $40.00 per month
Harder, faster, stronger but…human? AI tools for content creation as a helping hand
There’s no shortage of AI tools promising faster, smarter content. And many of them deliver—on efficiency, scale, and even creativity. But tools don’t build trust, shape narratives, or understand what your audience actually needs. People do.
The best content still starts with strategy. When AI is guided by a clear voice, a smart plan, and a deep understanding of your space, that’s when it becomes powerful—not just productive.
If you want your content to do more than just fill space, we’re here.
You’ve got the tools. Now bring in the team that knows how to use them. At dslx, we help you translate strategy into standout content—voice, tone, structure, SEO—we’ve got it covered. Let’s make content that actually connects. Let's talk
AI for content creation FAQs
It depends on your needs. Outranking and Jasper are great for long-form content with SEO in mind. ChatGPT is best for flexible, multi-use content creation. Rytr and Copy.ai are best for short bursts and social content.
Sort of. AI tools use existing data to generate new combinations of ideas. While that can feel original, truly relevant content still needs human oversight for the right rhythm, intent, and style to ensure it’s aligned, accurate, and meaningful.
Yes, but it's not necessarily penalized. Google focuses on content quality and usefulness—not necessarily how it was made. That said, poorly written AI content can hurt your rankings.
Just as planes still use pilots and diagnoses still require doctors, a content agency will get your content where it needs to go—particularly if that agency’s got tech-snazzy pizzazz. Tools enhance the process, but it’s a specialist who will carry out the project. Whether you need to define tone of voice, a content strategy to match your goals, or kickass content that robots can’t copy from yet—there’s a content agency for that. Right here.
