Industries

Helping engineering-first teams <span class="is-softi-hero">win hearts, minds, and pipeline</span>

We turn complex, high-spec products into digital marketing that resonates with buyers who don’t need another buzzword salad.

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What we do

Everything your sales team wishes <span class="is-softi">they had yesterday</span>

Turn spec sheets into supply-chain savvy stories that sell 

From product pages to sales decks to blog content, we write with clarity, accuracy, and actual strategy behind every word.

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Build visibility across Google and AI search

SEO today goes beyond rankings. We build topical authority, boost brand mentions, and help you show up in AI answers to cover the gaps your competitors miss.

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Turn technical know-how into LinkedIn reach

We help your C-suite executives and brand show up where manufacturing procurement professionals scroll. Smart content, consistent presence, and posts that bring in leads.

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Show complex products in motion

Some things just need to be seen. We script, animate, and edit video content that explains, persuades, and helps your products speak for themselves—across sales, website pages, and social.

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Put your marketing pipeline into production

We craft content that does the explaining, earns the click, and closes the loop—so your team can finally delete their 47th Notion draft.

Get in touch

Why us

Marketing built for machines, <span class="is-softi">signed off by humans</span>

1

Specialists who speak spec sheets and strategy

Our team gets the manufacturing world's acronyms, processes, and all. You won’t have to explain what a spec sheet is or why tolerances matter. We’re already on the same page, so we can get to the conversions faster.

2

Industry fluency that saves you three meetings

We’ve worked with OEMs, contract manufacturers, and engineering-led teams. We know when to dig for detail and when to zoom out. And we won’t confuse your CAD files with brand guidelines. Promise.

3

One lead who knows your goals

You’ll have a dedicated point of contact who stays on top of your roadmap, campaign milestones, and that one executive who always reviews things on Friday night. Fewer updates to chase. More progress to show.

4

Strategy-first, even when it’s “just” a blog post

Every deliverable has a job to do—whether it’s ranking, generating leads, or making your sales team stop writing their own emails. We don’t ship anything that doesn’t pull its weight.

5

Async-friendly workflows that move with your product’s pace 

You’ve got shift schedules and product deadlines. We’ve got a workflow that respects both. Clear briefs, smart timelines, and updates that never need a calendar invite to make sense.

6

We embed like we’ve got a badge and a desk

We show up like your in-house team, just without the onboarding. We get inside your products, your positioning, and your buyers’ mindset. And we stick around long enough to care about next quarter, not just this campaign.

How we work

Process that works. <span class="is-softi">Results that show.</span>

Kickoff that kicks ass 

We start by aligning on your business goals, needs, audience, no-go phrases, and favorite internal acronyms (don’t worry—we’ll learn them). This sets the tone, the timeline, and the target for everything we build together.

Strategy with a torque wrench

We create a clear plan tailored to your objectives—channel by channel, asset by asset. Whether it’s SEO, content, or LinkedIn, every piece has a job to do and a metric to move.

Execution without the extra meetings 

Once we’ve got the green light, we get to work. You’ll get polished, on-point deliverables on time, without adding more calendar invites. Magic? Nope. Just a good process.

Feedback without the friction

You send notes. We make updates. Easy. Whether you’re editing on mobile between plant visits or forwarding feedback from three departments, we’ll turn it around fast—and make it better every time.

Reports that call for a team high five

Expect clean, insightful reporting that connects your content to real outcomes: rankings, leads, reach, and a pipeline your sales team will love. We weave the words and crunch the numbers so you know just how well your content is performing.

Meet the team

Ray Slater Berry
Director

Ray Slater Berry is the founder of dslx. Born and raised in London, Ray now spends his days in sunny Barcelona, Spain. He likes to keep his fingers in the content pie and regularly writes for clients too. He specializes in manufacturing, traveltech, and thought leadership content, and often works with dslx's social media clients. Ray is also a self-published fiction author, an avid beach volleyball player, and a qualified yoga instructor!

Ella Webber
Lead Account Manager

Ella Webber was the first full-time team member at dslx, and now works as Lead Account Manager. Born in South Wales and raised in Mallorca, Ella currently lives in Leeds—where she’s stayed since graduating from the Uni of Leeds. Ella manages writers and clients to ensure both are happy, and handles a lot of the knowledge management and process optimization at dslx. She loves the outdoors, lifting weights, and playing video games!

Armin Tanovic
Senior Content Writer + Brand Strategist

Armin is a copy/content writer with over three years of experience working at marketing and branding agencies in Europe and the U.S. Working with dslx, he's written for some of the top businesses in manufacturing, UX design, workplace training, travel, and more. When he's not typing away at a computer, you can find him either lifting weights, kickboxing, or reading 20th-century literature.

Sharan Kaur
Senior Writer & Editor

Based in Mumbai, Sharan Kaur Phillora has 6+ years of experience in the B2B writing industry. She’s written extensively for manufacturing platforms, SaaS products, and customer experience tools. When she's not working, Sharan can be found immersed in murder mystery novels or exploring Mumbai's streets on her bicycle in search of the perfect slice of pizza.

Stefania Manea
Account Manager

Based in Romania, Stefania Manea brings nearly a decade of experience in crafting and executing content strategies and digital marketing campaigns for B2B SaaS and manufacturing brands. When she’s not diving into keyword research or fine-tuning content for search, she’s likely curled up with a horror novel, watching ominous films, or recharging in nature with her beloved beagle—who she’s fairly certain is her actual child. Music fuels her creativity, and she swears by long walks and loud playlists as the ultimate cure for creative block.

Tawni Olson
Managing Editor

Tawni (ex-Hotjar) is a Freelance Content Specialist, Editor, and Project Manager. She joined dslx to help with manufacturing and UX research edits, and to support and upskill the team with Looms full of editing and writing tips, which we'll eventually turn into academy lessons. If you need her, Tawni can be found working from her sunny balcony, going for (very) long walks with her new puppy, and reading. Always, always reading.

FAQs

Manufacturing <span class="is-softi">FAQs</span>

We want to work with dslx—what do we do now?

We’re thrilled to hear it! If you're ready to partner with a marketing agency for manufacturing companies that gets your world, drop us a line. Tell us what you need—content, strategy, video, or all of the above—and we’ll get back to you faster than a tool change on a good day.

What’s your general pricing range for manufacturing content and strategy?

Our retainers for manufacturing and industrial marketing clients typically start at €3,000 (EUR), with projects beginning at €1,200. Once we know your goals, deliverables, and timelines, we’ll tailor a quote that fits your needs and makes sense for your growth targets.

Does dslx have experience writing for manufacturing companies?

We’ve worked with contract manufacturers, OEMs, robotics startups, and more. As a digital marketing agency for manufacturers, we turn technical offerings into standout strategies across SEO, content, LinkedIn, and video.

We want to work with dslx—what do we do now?

We’re thrilled to hear it! If you're ready to partner with a marketing agency for manufacturing companies that gets your world, drop us a line. Tell us what you need—content, strategy, video, or all of the above—and we’ll get back to you faster than a tool change on a good day.